Anphabe

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40HRS HR CONSULTING SERVICES

We have a team of bright, talented Consultant with over 10 years working experience that give the firm a balance of experience and the best track record in various industries.

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40HRS HR CONSULTING SERVICES

Brand Manager

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Job Description

A. 30% - Generating Market Insights & Developing Marketing Plans

  • Leverage historical data, industry publications and consumer research to identify trends in consumption, preferences towards brands and current positioning within the industry.
  • Work with top management to crystalize business and sales objectives and trickling the same down to the entire marketing organization.
  • Coordinate the design, implementation and performance measurement of marketing campaigns and communication. Sign off on all collaterals and content needed to support the plans being implemented.
  • Review performance on a regular basis and identify opportunities for optimization.

Key Performance Indicators (KPIs):

  •  Traffic to Clubs: 90% target achievement or higher
  • Budget: costs at 100% or below budget

B. 60% - Enabling Execution & Owning the Brand

  • Work with Marketing Managers to problem solve budget constraints, bottlenecks and blocking issues.
  • Take part in establishing key partnerships and opening doors to new partnership leads.
  • Lead the outsourcing of execution to third parties by establishing process flows, aligning on costs / budgets and signing off on the outputs of such relationships.
  • Work with Creative and Production teams to create and maintain an updated brand guideline book.
  • Ensure consistent implementation of visual guidelines across all channels and communication means.
  • Supervise content created by and for the brand. Ensure indexation of and control access to brand’s assets.

Key Performance Indicators (KPIs):

  •  Leads: 100% of monthly & quarterly target
  • 100% of communication produced within brand guidelines
C. 20% - Building Team & Culture
  • Recruitment: Define org structure, identify gaps and recruit ‘A Players’ capable of adding further to the team.
  • Training & Development: regularly promote sharing sessions across the team and provide industry and brand updates to all division stakeholders to generate sense of purpose and momentum.
  • Succession Planning: Ensure an effective succession plan is in place to accommodate the growth of the team.  Work with the management team to keep the succession plans current.

Key Performance Indicators (KPIs):

  •  Recruiting: ensure 80% of the team is meeting KPIs
  • Headhunt Budget: costs at 100% or below budget

Job Requirements

  •  University Degree strongly preferred, ideally in a relevant degree such as marketing, advertising, communications, business, entrepreneurship or similar
  • Minimum of 5+ years’ experience in a directly relevant role, with demonstrated success shown
  • Strong commercial sense, with proven ability to achieve outcomes that marry brand identity with results
  • Hands on experience of dealing with multiple stakeholders
  • Good communication and reporting skills.
  • Results driven character. Process focused on a tireless focus on output quality.

Additional Information

2019-05-07 USD

About 40HRS HR CONSULTING SERVICES

We have a team of bright, talented Consultant with over 10 years working experience that give the firm a balance of experience and the best track record in various industries in: Executive, General Management, Manufacturing, Engineering, Operation, Human resources Management, Finance, Supply Chain, IT, …etc. 

We have experiences in dealing with Multi-culture and personalities in the industry to provide the best practices gained from working with a wide range of local & multinational companies. So, we can provide our service in America, Asia, Europe, and south America. 

Brand Manager

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